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Multi-Award-Winning Executive and Career Coach, Educator, and Author of The Success Trap
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Amina sends out short, free letters on how to create a fulfilling and liberated career plus the latest updates on opportunities to work with her. You can check out past editions below.
![Barbie, the patriarchy and the joy of creating yourself and your world [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.jpeg/v1/fill/w_1168,h_656,fp_0.50_0.50,q_90,enc_auto/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.jpeg)
Amina Aitsi-Selmi
Feb 21, 20242 min read
Barbie, the patriarchy and the joy of creating yourself and your world [Wise Wednesdays]
Barbie, the patriarchy and the joy of creating yourself and your world So I finally watched it. One of the top 10 films of 2023… Let’s...
Amina Aitsi-Selmi
Feb 14, 20244 min read
When would NOW be a good time? Breaking through procrastination [Wise Wednesdays]
When would NOW be a good time? Breaking through procrastination [Wise Wednesdays] Ever thought ‘I don’t know why I procrastinated so long...
Amina Aitsi-Selmi
Feb 7, 20243 min read
Navigating Career Uncertainty: Ikigai revisited [Wise Wednesdays]
It was a true pleasure to be part of the UCL Climate Change and Health Panel for the 8th year. I feel the conversations are getting...
Amina Aitsi-Selmi
Jan 31, 20242 min read
Why you should ‘sell’ yourself and how [Wise Wednesdays]
Of course, there’s nothing you ‘should’ do. You’re in control of your choices. But here's a question: when you die, how much of yourself...
Amina Aitsi-Selmi
Jan 24, 20243 min read
The sweet spot between utopia and cynicism [Wise Wednesdays]
The sweet spot between utopia and cynicism [Wise Wednesdays] Uncertainty is hard to be with. That’s why resilience is so elusive (it...
Amina Aitsi-Selmi
Jan 17, 20242 min read
Liberate Your Relationships: 4 Ways to Soothe Negative Judgments [Wise Wednesdays]
Ever caught yourself dwelling on negative thoughts about someone? Maybe they did something upsetting, or you disagreed in some way....
Amina Aitsi-Selmi
Jan 10, 20242 min read
Steadiness in all things: true resilience in 2024 [Wise Wednesdays]
Happy New Year! There’s a lot of talk about resilience these days but what does it mean exactly? McKinsey calls it “resilience in a...
![How to be happy in relationships [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_93091366d6a544cea681f45737f46316~mv2.png/v1/fill/w_1168,h_656,fp_0.50_0.50,q_95,enc_auto/d29dd9_93091366d6a544cea681f45737f46316~mv2.png)
Amina Aitsi-Selmi
Dec 27, 20232 min read
How to be happy in relationships [Wise Wednesdays]
We expect too much and too little from our relationships. One of the most important lessons I’ve learned is that: relationships don’t...
![What do you do when you don’t know what to do? (especially when you’re changing career and life) [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_98749489a1db4139ac79fd63eb388782~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_98749489a1db4139ac79fd63eb388782~mv2.jpg)
Amina Aitsi-Selmi
Dec 20, 20234 min read
What do you do when you don’t know what to do? (especially when you’re changing career and life) [Wise Wednesdays]
[A young doctor reached out this week asking what to do about his career. He’s torn between medicine and his artistic gifts. Medicine is...
![Be ‘weird’ and wonderful (and make a difference). [Wise Wednesday]](https://static.wixstatic.com/media/d29dd9_2eb9a39428914c0e930561833d85877e~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_2eb9a39428914c0e930561833d85877e~mv2.jpg)
Amina Aitsi-Selmi
Dec 13, 20233 min read
Be ‘weird’ and wonderful (and make a difference). [Wise Wednesday]
Asking for feedback can feel like self-flagellation. But it can change your life by giving you a powerful reframe. I’ve been asking some...
![Create your island of sanity and softness – 3 elements and 5 questions [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_aee1a628049e40a480058fd5d8550765~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_aee1a628049e40a480058fd5d8550765~mv2.jpg)
Amina Aitsi-Selmi
Dec 6, 20233 min read
Create your island of sanity and softness – 3 elements and 5 questions [Wise Wednesdays]
I see trees of green, red roses too I see them bloom for me and you And I think to myself…What a wonderful world! I love this song by...
![How does positive thinking work? 3 reasons it works (and 2 reasons it doesn’t) [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_5b12afcfe67a49d9ae5c4ffa858f5f93~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_5b12afcfe67a49d9ae5c4ffa858f5f93~mv2.jpg)
Amina Aitsi-Selmi
Nov 22, 20233 min read
How does positive thinking work? 3 reasons it works (and 2 reasons it doesn’t) [Wise Wednesdays]
This week, during a coaching conversation with a wonderful client who noticed what seemed like miraculous results in terms of influence...
![Your life is not a battlefield. Choose your way of looking at the world [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_efa8500e4fb64cf7b5cccec4129c1103~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_efa8500e4fb64cf7b5cccec4129c1103~mv2.jpg)
Amina Aitsi-Selmi
Nov 15, 20232 min read
Your life is not a battlefield. Choose your way of looking at the world [Wise Wednesdays]
Last week, we explored "the space between stories" or "the mystery between manifestations" – those periods of transition that mark every...
![4 practices to navigate uncertainty [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_2af95c0d47154b408e1003515dd57c89~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_2af95c0d47154b408e1003515dd57c89~mv2.jpg)
Amina Aitsi-Selmi
Nov 8, 20235 min read
4 practices to navigate uncertainty [Wise Wednesdays]
“The old world is dying, and the new world struggles to be born: now is the time of monsters” , said the philosopher, Gramsci. This past...
![5 ways to create burnout... [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_95666d7d425f446c86ad49302fcbb6b2~mv2.jpg/v1/fill/w_1168,h_656,fp_0.50_0.50,q_90,enc_auto/d29dd9_95666d7d425f446c86ad49302fcbb6b2~mv2.jpg)
Amina Aitsi-Selmi
Oct 11, 20232 min read
5 ways to create burnout... [Wise Wednesdays]
I can’t take it anymore, I’m burned out - I’m leaving! Burnout (or near-burnout) is one of the most common reasons people give for...
![3 steps to resolving an existential crisis [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_9c5e5ab9bb154888a850bed4f3c2b71b~mv2.png/v1/fill/w_848,h_836,fp_0.50_0.50,q_95,enc_auto/d29dd9_9c5e5ab9bb154888a850bed4f3c2b71b~mv2.png)
Amina Aitsi-Selmi
Oct 4, 20233 min read
3 steps to resolving an existential crisis [Wise Wednesdays]
An existential crisis is rich ground for growth. It’s a portal to wholeness. Whether it’s career disruption, relationship breakdown or a...
![The power of career leaps [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_5a024a04754a43979e7e2c689dd80e8d~mv2.jpg/v1/fill/w_1168,h_1196,fp_0.50_0.50,q_90,enc_auto/d29dd9_5a024a04754a43979e7e2c689dd80e8d~mv2.jpg)
Amina Aitsi-Selmi
Sep 27, 20233 min read
The power of career leaps [Wise Wednesdays]
When a force breaks an egg from the outside, life ends. When a force breaks an egg from the inside, life begins. It was a joy to open...
![The 4Rs for navigating confusing power dynamics [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_b672db652b2a474e9533906c312450a4~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_b672db652b2a474e9533906c312450a4~mv2.jpg)
Amina Aitsi-Selmi
Sep 20, 20233 min read
The 4Rs for navigating confusing power dynamics [Wise Wednesdays]
“Don’t you dare give me that attitude”, he snapped. “What attitude?”, I thought. Within a few seconds I found myself at the receiving end...
![I am no longer available for this [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_f0c4cccd593447f19a15c209dd7eacd3~mv2.jpg/v1/fill/w_1168,h_656,fp_0.50_0.50,q_90,enc_auto/d29dd9_f0c4cccd593447f19a15c209dd7eacd3~mv2.jpg)
Amina Aitsi-Selmi
Sep 13, 20233 min read
I am no longer available for this [Wise Wednesdays]
I am no longer available for gratuitous shaming. By gratuitous shaming, I don’t just mean when someone tries to humiliate you for fun. I...
![[Wise Wednesdays is back!] Boundaries as a mystical practice in daily life.](https://static.wixstatic.com/media/d29dd9_249b2a868cb64dafa0529fff471c7634~mv2.jpg/v1/fill/w_1080,h_1080,fp_0.50_0.50,q_90,enc_auto/d29dd9_249b2a868cb64dafa0529fff471c7634~mv2.jpg)
Amina Aitsi-Selmi
Sep 6, 20234 min read
[Wise Wednesdays is back!] Boundaries as a mystical practice in daily life.
Your life is a sacred playground. Modern work culture may compel us to believe that goals and tasks come first and that relaxation and...
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